Art Making: General · 9 min read
The Principles of Design
Principles as Organization
The principles of design describe how the elements are organized. Textbooks list them differently, but the Praxis expects you to know balance, contrast, emphasis, movement, pattern, rhythm, unity, variety, proportion, and scale, plus harmony and repetition, which some lists treat separately. The most important idea for the exam is the relationship between elements and principles: a principle is never present by itself; it is always produced by some arrangement of elements.
| Principle | Definition | How it is achieved | Landmark example |
|---|---|---|---|
| Balance | The distribution of visual weight so a composition feels stable | Symmetry, asymmetry, or radial arrangement | Leonardo, The Last Supper (symmetrical, centered on Christ) |
| Contrast | The juxtaposition of differing elements for interest or meaning | Light against dark, complementary hues, large against small, rough against smooth | Caravaggio’s light figures against near-black grounds |
| Emphasis | The focal point that commands attention first | Contrast, isolation, convergence of lines, intensity, detail, central placement | Goya, The Third of May 1808: the lantern-lit figure in a white shirt |
| Movement | The path the eye travels through a work, or depicted motion | Directional line, diagonals, repetition, gradation, placement | Duchamp, Nude Descending a Staircase, No. 2 |
| Pattern | A repeated motif that forms a decorative surface | Repetition of line, shape, color, or texture | Klimt, The Kiss; the tile mosaics of the Alhambra |
| Rhythm | An ordered repetition with intervals, creating a visual beat | Regular, alternating, progressive, flowing, or irregular repetition | The evenly spaced columns of the Parthenon |
| Unity | The sense that all parts belong together | Repetition, proximity, continuity, limited palette, consistent style | Whistler’s tonal Nocturnes with a narrow range of hue |
| Variety | Differences that add interest and prevent monotony | Changes in size, shape, color, texture, direction | The varied figures and gestures of Raphael’s School of Athens |
| Proportion | The size relationship of parts to one another and to the whole | Canons of measurement, ratios, idealized or distorted relationships | Polykleitos, Doryphoros (the Canon); Leonardo’s Vitruvian Man |
| Scale | The size of a work or object relative to a standard, usually the human body | Monumental, life-size, or intimate (miniature) size | Oldenburg and van Bruggen, Spoonbridge and Cherry; Mughal miniatures |
Balance
Symmetrical (formal) balance places equivalent weight on either side of a central axis and conveys order, stability, and authority; approximate symmetry varies details while keeping the overall mirror structure. Asymmetrical (informal) balance uses unequal elements that still feel stable, often a large, quiet area offset by a small, intense one, as in Degas’s off-center compositions influenced by Japanese prints. Radial balance arranges elements around a center, as in Gothic rose windows, Tibetan mandalas, and the plan of a dome. Crystallographic or allover balance spreads equal emphasis across the whole surface, as in Pollock’s poured paintings.
- Large size outweighs small size.
- Dark values (on a light ground) outweigh light values.
- Warm, intense color outweighs cool, dull color.
- Complex texture or detail outweighs smooth, plain areas.
- An isolated element, or one far from the center, outweighs one grouped near the center.
- Faces, figures, and text attract attention and carry extra weight.
Visually heavy elements placed off center must be balanced by several lighter elements, by placement farther from the center (like a seesaw), or by intensity. A small spot of saturated red can balance a large gray mass.
Emphasis, Contrast, and Visual Hierarchy
Emphasis creates a focal point and subordinates other areas. Artists create it through contrast (the strongest light-dark or color contrast), isolation (a single figure apart from a group), convergence (lines and gazes pointing to the subject), placement (center or an intersection of thirds), and detail (sharp focus against loose handling). Visual hierarchy is the order in which a viewer encounters elements, from the dominant focal point to secondary accents to subordinate areas. In Goya’s The Third of May 1808, the lantern lights the white shirt of the central victim, the anonymous firing squad leans in with a repeated diagonal of rifles, and the victim’s raised arms recall a crucifixion, so value contrast, line, and gesture all reinforce one focal point.
Movement, Rhythm, and Pattern
Movement is either the path of the eye through a composition or the depiction of motion. Futurist artists such as Giacomo Balla (Dynamism of a Dog on a Leash) showed motion with repeated, blurred forms, borrowing from Étienne-Jules Marey’s chronophotographs. Pattern is repetition of a motif across a surface; rhythm is repetition that sets up a beat and implies movement.
| Type | Description | Example |
|---|---|---|
| Regular | Identical elements at equal intervals; orderly and predictable | A classical colonnade; a row of identical windows |
| Alternating | Two or more elements alternate in a repeating sequence | Doric frieze of alternating triglyphs and metopes |
| Progressive | A repeated element changes step by step in size, color, or value (gradation) | Bridget Riley’s Op Art bands that swell and contract |
| Flowing | Repeated curving, organic movement | The undulating lines of Art Nouveau design |
| Random / irregular | Repetition without a fixed interval; energetic and dynamic | Pollock’s webs of poured paint |
Unity, Variety, and Harmony
Unity is the sense of coherence. It is produced by repetition (repeating a color or shape), proximity (grouping elements), continuity (lines and edges leading from one part to the next), and a consistent style or palette. Harmony is the pleasing relationship of similar elements, such as analogous colors or related shapes. Variety introduces difference. The two work as a pair: too much unity becomes monotonous, too much variety becomes chaotic. The standard teaching phrase is “unity with variety.”
Proportion and Scale
Proportion concerns relationships within the work. Ancient Egyptian artists used a grid to fix the proportions of the human figure; the Greek sculptor Polykleitos set out a canon of ideal proportions in his treatise and embodied it in the Doryphoros (Spear Bearer); Leonardo’s Vitruvian Man illustrates the Roman architect Vitruvius’s claim that the human body fits within a circle and a square. Distortion of proportion is expressive: Mannerist painters such as Parmigianino (Madonna with the Long Neck) and El Greco elongated figures, and Giacometti’s attenuated figures suggest isolation.
The golden ratio (phi, about 1 : 1.618) divides a line so that the whole is to the larger part as the larger part is to the smaller. Ratios of consecutive Fibonacci numbers (1, 1, 2, 3, 5, 8, 13, 21…) approach phi. The golden rectangle and golden spiral are derived from it, and Le Corbusier built his Modulor proportioning system on it. Many popular claims that ancient buildings or Renaissance paintings were laid out by the golden ratio are disputed; for the exam, know the ratio, the Fibonacci connection, and its use as a proportioning tool.
Scale compares the size of an object with a standard, normally the human body. Monumental scale produces awe and public presence (the colossal statues at Abu Simbel; Claes Oldenburg’s giant everyday objects); intimate scale invites close, private looking (Persian and Mughal miniature painting, Nicholas Hilliard’s portrait miniatures). Hierarchical scale makes the most important figure largest regardless of position in space (Chapter 4).
How Elements Create Principles
The blueprint asks you to explain relationships between elements and principles. A principle is the result; elements are the means. The same element can serve several principles, and the same principle can be produced by different elements.
| Principle | Elements most often used | How the relationship works |
|---|---|---|
| Balance | Value, color, shape, texture | Dark, intense, textured, or large shapes carry visual weight that must be counterbalanced |
| Contrast | Value, color, texture, shape, size | Opposite qualities placed side by side: light and dark, complementary hues, geometric and organic |
| Emphasis | Value, color, line, detail | The area of greatest contrast or brightest intensity becomes the focal point; converging lines point to it |
| Movement | Line, shape, color | Diagonal and curved lines and repeated shapes lead the eye along a path |
| Rhythm / Pattern | Line, shape, color, texture | A repeated element at intervals sets a beat; a repeated motif forms a pattern |
| Unity | Color, shape, texture | A limited palette or repeated shape family ties the parts together |
| Variety | Line, shape, color, texture, value | Changes in any element add interest within a unified scheme |
| Proportion / Scale | Shape, form, space | The relative size of shapes and forms to one another, to the whole, and to the viewer’s body |
| Space and depth (a related effect) | Value, color, line, size | Atmospheric perspective lightens and cools distant forms; converging lines create linear perspective |
Compositional Structures
Many works can be analyzed by their underlying geometry. Recognizing the structure tells you which principle dominates.
| Structure | Effect | Example |
|---|---|---|
| Pyramidal / triangular | Stability, permanence, unity of a group | Leonardo, Virgin of the Rocks; Raphael’s Madonnas; Géricault’s Raft of the Medusa (two pyramids) |
| Diagonal | Dynamism, tension, drama | Rubens, The Elevation of the Cross; much Baroque painting |
| Cruciform | Centered balance and emphasis on the middle | Many medieval altarpieces and church plans |
| Circular / radial | Wholeness, continuity, contemplation | Tondo paintings such as Michelangelo’s Doni Tondo; rose windows |
| Horizontal bands | Calm, breadth, stillness | Rothko’s stacked fields; Dutch landscape |
| Grid | Order, equality, modern rationality | Mondrian; Agnes Martin |
| S-curve or zigzag | Leads the eye gradually into depth | Landscapes with a winding road or river |
The Rule of Thirds
The rule of thirds divides a picture into nine equal sections with two horizontal and two vertical lines. Placing the main subject on a line or at one of the four intersections (often called power points) usually produces a more dynamic, asymmetrical composition than centering it. Horizons are commonly set on the upper or lower third line rather than across the middle. The guideline is widely taught in photography and design; centering remains the right choice for formal, symmetrical subjects.
- Name the principle produced, then the element that produces it: “value contrast creates emphasis.”
- Symmetrical, asymmetrical, radial, and allover balance each have a signature example; know one for each.
- Proportion is internal relationships; scale is size relative to the viewer or a standard.
- Regular, alternating, and progressive rhythm are distinguished by how the repeated unit changes.
Finished reading?
Lock it in with a quick Art Making: General quiz.